How To Start A Real Estate Photography Business In 2023 (The Ultimate Guide)

Starting a real estate photography business can be an exciting venture for aspiring entrepreneurs with a passion for both photography and the real estate industry.

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However, before diving into the world of capturing stunning property images, it is essential to consider the right legal structure for your business. One option worth exploring is forming a Limited Liability Company (LLC).

In this blog post, I will guide you through the process of how to start a real estate photography business and highlight the importance of forming an LLC. I will explore the benefits of operating as an LLC and provide step-by-step instructions on how to establish one for your photography venture.

By understanding the basics and taking the necessary steps to form an LLC, you can set a solid foundation for your real estate photography business, protecting yourself and your assets while pursuing your entrepreneurial dreams.

Importance Of Forming An LLC For A Real Estate Photography Business

When starting a real estate photography business, forming an LLC offers numerous advantages and protections. One of the primary benefits is personal liability protection.

As an LLC owner, your personal assets are generally shielded from business-related debts and liabilities. This means that if your business encounters financial difficulties or faces legal action, your personal savings, home, or other assets are less likely to be at risk.

Benefits And Advantages Of Operating As An LLC

Limited Liability: As mentioned earlier, forming an LLC separates your personal and business liabilities. This means that if your business faces legal claims or debts, your personal assets are typically protected.

Flexibility in Management: LLCs offer flexibility in terms of management structure. You can choose to manage the business yourself or appoint managers to handle day-to-day operations. This gives you the freedom to design a management structure that suits your preferences and the needs of your real estate photography business.

Pass-Through Taxation: LLCs generally have pass-through taxation, which means that the business itself does not pay taxes. Instead, profits and losses are passed through to the individual owners, who report them on their personal tax returns. This simplifies the tax process and avoids double taxation that may occur with other business structures, such as corporations.

Credibility and Professionalism: Operating as an LLC can enhance the credibility and professionalism of your real estate photography business. Clients, agents, and other professionals in the industry often perceive an LLC as a more established and trustworthy entity, which can lead to increased opportunities and client trust.

Ease of Formation and Maintenance: Forming an LLC is generally a straightforward process with fewer formalities compared to other business structures. Additionally, ongoing maintenance requirements, such as annual filings and meetings, are often less burdensome, allowing you to focus more on growing your real estate photography business.

By forming an LLC, you can protect your personal assets, enjoy flexibility in management, take advantage of favorable tax treatment, enhance your business’s credibility, and experience a streamlined formation and maintenance process.

In the following sections, I will explore the steps involved in forming an LLC specifically for your real estate photography business.

Understanding The Basics Of An LLC

What Is An LLC?

A Limited Liability Company (LLC) is a popular business structure that combines elements of both partnerships and corporations. It provides the owners, known as members, with limited liability protection while offering flexibility in management and taxation.

An LLC is considered a separate legal entity from its owners, which means it can enter into contracts, own assets, and incur liabilities in its own name. This separation of business and personal assets is one of the primary advantages of forming an LLC.

Key Features And Characteristics Of An LLC

Limited Liability: One of the fundamental features of an LLC is limited liability protection. This means that the members’ personal assets are generally shielded from the debts, liabilities, and legal obligations of the business. If the LLC faces financial difficulties or lawsuits, the members’ personal savings, homes, and other assets are typically protected.

Flexibility in Management: LLCs offer flexibility in terms of management structure. They can be managed by the members themselves, known as member-managed LLCs, or by appointed managers who may or may not be members, known as manager-managed LLCs. This allows the owners to choose the management structure that best suits their preferences and the needs of their real estate photography business.

Pass-Through Taxation: LLCs enjoy pass-through taxation, which is a significant advantage for many small businesses. Unlike corporations, LLCs themselves do not pay federal income taxes. Instead, the profits and losses of the business “pass through” to the individual members, who report them on their personal tax returns. This avoids double taxation and simplifies the tax process for LLC owners.

Limited Formalities: Compared to other business structures like corporations, LLCs have fewer formalities and administrative requirements. While specific regulations may vary by jurisdiction, LLCs generally have less paperwork, fewer ongoing compliance obligations, and more flexibility in terms of decision-making and record-keeping.

How An LLC Differs From Other Business Structures (Sole Proprietorship, Partnership, Corporation)

Sole Proprietorship: Unlike a sole proprietorship, which has no legal distinction from its owner, an LLC provides limited liability protection. In a sole proprietorship, the owner is personally responsible for all business debts and liabilities.

Partnership: In a partnership, multiple individuals share ownership and liability. However, in an LLC, members can limit their personal liability, whereas general partners in a partnership have unlimited liability for the partnership’s debts and obligations.

Corporation: LLCs offer more flexibility and simplicity in terms of management and taxation compared to corporations. Corporations have a more rigid management structure, require more extensive record-keeping, and often face double taxation, with taxes paid at both the corporate and individual levels.

Understanding the basics of an LLC is crucial when starting a real estate photography business. The limited liability protection, flexibility in management, pass-through taxation, and simplified formalities make the LLC an attractive option for entrepreneurs seeking both legal protection and operational flexibility.

In the following sections, I will dive into the step-by-step process of forming an LLC for your real estate photography venture.

Steps To Forming An LLC For Your Real Estate Photography Business

Research And Choose A Unique Business Name

Reflect your brand: When selecting a business name for your real estate photography LLC, consider a name that reflects your brand identity and the services you offer. It should be memorable, professional, and relevant to the real estate industry.

Check domain availability: Ensure that the corresponding domain name for your business is available. A matching domain name can be beneficial for your online presence and branding efforts.

Avoid trademark conflicts: Conduct a thorough search to ensure your chosen name does not infringe on any existing trademarks or copyrights. This will help you avoid legal complications down the line.

Consider local requirements: Check if your state or local jurisdiction has any specific naming requirements or restrictions for LLCs. Some regions may have guidelines regarding the use of certain words or phrases in business names.

Check Availability And Register The Business Name

Conduct a name search: Before proceeding with the registration process, perform a search to verify that your chosen business name is available and not already in use by another LLC or registered entity. You can search through your state’s Secretary of State website or business entity database.

Reserve the name (optional): If you want to secure the chosen name before completing the registration process, some states offer the option to reserve it for a specific period. This can be helpful if you need additional time to gather the required documentation or finalize other aspects of your business setup.

Register the business name: Once you have confirmed that the name is available, you will need to register it with the appropriate state authority. This typically involves filing a form, such as the Articles of Organization, with the Secretary of State or similar governing agency. The form will require details such as the LLC name, registered agent information, and the business’s principal address.

Pay the filing fee: Along with submitting the registration form, you will likely need to pay a filing fee. The fee amount varies by state, so check the official website or contact the relevant authority for the exact cost.

Consider trademark registration (optional): While not mandatory, you may choose to pursue trademark registration for your business name. Trademarks provide additional legal protection and exclusive rights to use the name or logo in commerce. Consult with a trademark attorney or conduct research to determine if this step aligns with your long-term goals and branding strategy.

By conducting thorough research to choose a unique business name and ensuring its availability, you lay the foundation for your real estate photography LLC. Registering the name with the appropriate state authority establishes your legal identity and helps you protect your brand.

In the following sections, I will delve into other crucial steps involved in forming an LLC for your real estate photography business.

Steps To Forming An LLC For Your Real Estate Photography Business

Determine The Operating Structure And Management Of The LLC

Member-managed or manager-managed: Decide whether your LLC will be member-managed or manager-managed. In a member-managed LLC, all members actively participate in the day-to-day operations. In a manager-managed LLC, one or more managers, who may or may not be members, handle the business’s operational decisions. Consider the roles and responsibilities of each member or potential managers and choose the structure that aligns with your business goals and preferences.

Define ownership percentages: Determine the ownership percentages of each member in the LLC. Ownership percentages can reflect financial contributions, expertise, or any other agreed-upon factors. Clear ownership percentages will help establish rights, responsibilities, and profit distributions among the members.

Prepare And File The Articles Of Organization

Obtain the necessary forms: Contact the Secretary of State’s office or visit their official website to obtain the Articles of Organization form for your state. This form is the primary document required to legally create your LLC.

Provide required information: Complete the Articles of Organization form with accurate and detailed information. This typically includes the LLC name, business address, registered agent details, management structure, and ownership percentages. Follow the instructions provided with the form to ensure accuracy.

Filing and submission: Once you have completed the Articles of Organization form, submit it to the appropriate state authority along with the required filing fee. This is typically the Secretary of State’s office, but it may vary depending on your jurisdiction. Ensure you comply with any specific filing procedures or additional documentation requested by your state.

Publication requirements (if applicable): Some states may require you to publish a notice of your LLC formation in a local newspaper. If this applies to your jurisdiction, comply with the publication requirements within the specified timeframe.

Create An LLC Operating Agreement

Understand the purpose of an operating agreement: An operating agreement is a legal document that outlines the ownership structure, management procedures, decision-making processes, and other key details of your LLC. While some states do not legally require an operating agreement, it is highly recommended to have one in place to clarify roles, responsibilities, and operational guidelines among the members.

Consult an attorney or use templates: Consult with an attorney experienced in business law to draft an operating agreement tailored to your real estate photography LLC. Alternatively, you can use reputable online templates or software designed for creating LLC operating agreements. Customize the agreement to suit the specific needs and goals of your business.

Include essential provisions: Your LLC operating agreement should cover crucial aspects such as member rights and responsibilities, voting procedures, profit distribution, dispute resolution mechanisms, membership changes, and dissolution procedures. Consider including provisions related to the unique considerations of a real estate photography business, such as client acquisition, usage rights for photographs, and pricing guidelines.

Review and execute the agreement: Once the operating agreement is drafted, review it thoroughly with all members of the LLC. Make any necessary revisions or clarifications based on discussions and consensus. Once finalized, each member should sign the operating agreement to signify their agreement and commitment to its terms.

Determining the operating structure, filing the Articles of Organization, and creating an LLC operating agreement are vital steps in establishing the legal framework and operational guidelines for your real estate photography business.

These steps help define ownership, management, and key provisions that govern the functioning of your LLC. In the subsequent sections, I will cover additional important considerations and steps to take when starting a real estate photography LLC.

Steps To Forming An LLC For Your Real Estate Photography Business

Obtain Any Necessary Licenses And Permits

Research licensing requirements: Research the specific licensing requirements for real estate photography businesses in your state or local jurisdiction. Different areas may have varying regulations and licensing obligations. Check with your local government offices, such as the city or county clerk’s office, to understand the specific permits or licenses you need to operate your real estate photography business legally.

Apply for licenses and permits: Once you have identified the necessary licenses and permits, complete the application process. This may involve providing documentation, such as proof of professional qualifications, insurance coverage, or any other requirements mandated by your jurisdiction. Be sure to submit all required materials and pay any associated fees.

Obtain An Employer Identification Number (EIN)

Determine the need for an EIN: An Employer Identification Number (EIN) is a unique identification number assigned by the Internal Revenue Service (IRS) to identify your business for tax purposes. Even if you don’t have employees, obtaining an EIN is generally beneficial as it enables you to open a business bank account and simplifies your tax reporting.

Apply for an EIN: You can apply for an EIN online through the IRS website. The application process is typically straightforward, and you will receive your EIN immediately upon completion. Alternatively, you can apply by mail or fax using Form SS-4.

Open A Business Bank Account

Separate personal and business finances: Opening a dedicated business bank account is crucial for maintaining a clear separation between your personal and business finances. It helps streamline accounting, simplifies tax reporting, and enhances the professional image of your real estate photography LLC.

Choose a suitable bank: Research different banks and financial institutions to find one that offers business banking services that meet your needs. Consider factors such as fees, account features, online banking options, and proximity to your location.

Gather required documents: Contact the chosen bank to understand their specific requirements for opening a business bank account. Generally, you will need to provide your LLC’s Articles of Organization, EIN, business license or permits, and personal identification documents.

Complete the account setup: Visit the bank in person or follow the bank’s online application process to open your business bank account. Fill out the necessary forms, submit the required documents, and deposit the initial funds into the account as specified by the bank.

By obtaining the necessary licenses and permits, securing an Employer Identification Number (EIN), and opening a business bank account, you ensure legal compliance, establish a distinct financial identity for your real estate photography LLC, and facilitate smooth financial operations.

These steps contribute to the professionalism and credibility of your business. In the subsequent sections, I will explore further considerations and steps involved in starting a real estate photography LLC.

Obtain Business Insurance

Assess your insurance needs: As a real estate photography LLC, it is important to protect your business from potential risks and liabilities. Evaluate the specific risks associated with your operations, such as damage to client property, equipment theft, or professional errors. Identify the types of insurance coverage that are relevant to your business.

General liability insurance: General liability insurance provides coverage for third-party bodily injury, property damage, and related legal expenses. It can protect your business in case of accidents or incidents that occur during your photography sessions.

Professional liability insurance: Also known as errors and omissions (E&O) insurance, professional liability insurance covers claims of professional negligence, errors, or omissions that result in financial loss for your clients. This type of insurance is particularly important for real estate photography, as inaccuracies in property representation can have significant consequences for clients.

Equipment insurance: Equipment insurance covers damage, theft, or loss of your photography equipment, including cameras, lenses, lighting equipment, and other essential tools. This coverage ensures that you can replace or repair your equipment promptly, minimizing disruptions to your business.

Business owner’s policy (BOP): A business owner’s policy combines general liability insurance and property insurance into a single package. It provides comprehensive coverage for common risks faced by small businesses at a potentially lower cost compared to purchasing separate policies.

Consult an insurance professional: To determine the appropriate coverage for your real estate photography LLC, consult with an insurance professional experienced in small business insurance. They can help assess your specific needs and recommend suitable policies based on your budget and risk tolerance.

Additional Considerations For Real Estate Photography LLCs

Copyright and intellectual property considerations: Familiarize yourself with copyright laws and ensure you understand your rights and obligations regarding the ownership and usage of your photographs. Consider registering your copyrights to strengthen your legal protections.

Contracts and agreements with clients: Develop clear and comprehensive contracts and agreements that outline the terms and conditions of your services, including deliverables, usage rights, payment terms, and cancellation policies. Consult with an attorney to ensure your contracts adequately protect your interests and comply with applicable laws.

Tax obligations and considerations for LLCs: Understand your tax obligations as an LLC, including federal, state, and local tax requirements. Consider consulting with a tax professional to ensure proper compliance and to maximize potential tax benefits available to your real estate photography LLC.

Hiring employees or working with independent contractors: If your business expands and you need additional help, familiarize yourself with the legal requirements for hiring employees or working with independent contractors. Understand the differences between these two classifications and the associated tax and legal obligations.

Developing a marketing and branding strategy: Create a marketing and branding strategy to promote your real estate photography services. Establish an online presence through a website and social media platforms, and consider leveraging platforms specific to the real estate industry, such as real estate listing websites. Develop a strong visual brand identity and showcase your portfolio to attract potential clients.

By obtaining appropriate business insurance coverage and considering additional factors such as copyright, contracts, taxes, hiring practices, and marketing strategies, you can build a solid foundation for your real estate photography LLC.

These considerations help protect your business, ensure legal compliance, and position your LLC for growth and success in the competitive real estate photography industry.

How To Simplify And Fastrack LLC Formation For Real Estate Photography Business

Real estate photographers can greatly benefit from using LLC formation services to simplify the process of registering their business. Here is why real estate photographers should consider utilizing LLC formation services:

Using an LLC formation service streamlines the registration process. These services are specifically designed to assist entrepreneurs in setting up their businesses efficiently.

They provide step-by-step guidance, ensuring that all necessary documents and requirements are properly fulfilled. This eliminates the need for extensive research and potential mistakes that can occur when navigating the registration process independently.

Utilizing an LLC formation service helps real estate photographers navigate the complexities of registering their business and ensures that they can enjoy the benefits and protections of operating as an LLC. By simplifying the process and providing professional assistance, these services enable photographers to focus on their craft and the growth of their business.

• How Incfile Simplifies US Company Formation

Managing And Growing Your Real Estate Photography LLC

Building A Portfolio And Showcasing Your Work

Capture high-quality photographs: Focus on capturing stunning, well-composed, and visually appealing photographs that showcase properties in their best light. Pay attention to details, lighting, and composition to create a portfolio that impresses potential clients.

Showcase a variety of properties: Aim to include a diverse range of properties in your portfolio to demonstrate your versatility and ability to capture different styles and sizes of real estate. Include residential homes, commercial properties, luxury estates, and any other relevant property types.

Create an online portfolio: Develop a professional website or online portfolio to showcase your work. Include a carefully curated selection of your best photographs, along with information about your services, experience, and contact details. Ensure your portfolio is easily accessible and mobile-friendly.

Pricing Strategies And Determining Rates

Research the market: Conduct market research to understand the prevailing rates for real estate photography services in your area. Consider factors such as property value, competition, and local market conditions to determine competitive and profitable pricing.

Define your pricing structure: Decide on your pricing structure based on the scope of services you offer. Consider options such as hourly rates, package pricing, or a combination of both. Take into account factors such as the size of the property, additional services (e.g., virtual tours, aerial photography), and any post-processing or editing requirements.

Value-based pricing: Consider implementing value-based pricing, where you take into account the unique value you bring to your clients. Factors such as your expertise, quality of work, turnaround time, and client satisfaction can be considered when setting your rates.

Client Acquisition And Relationship Management

Develop a marketing strategy: Identify your target audience and tailor your marketing efforts to reach them effectively. Utilize online marketing channels, such as social media, search engine optimization (SEO), and targeted advertising, to promote your services. Consider attending industry events and networking with real estate agents and property developers to expand your client base.

Provide excellent customer service: Focus on delivering exceptional customer service to build long-term relationships with your clients. Respond promptly to inquiries, communicate clearly, and strive to exceed expectations. Positive client experiences can lead to repeat business and referrals.

Expanding Services And Diversifying Revenue Streams

Offer additional services: Consider expanding your service offerings beyond traditional real estate photography. Explore options such as virtual tours, 360-degree photography, aerial drone photography, floor plans, or video walkthroughs. Providing a comprehensive range of services can attract a wider client base and increase revenue opportunities.

Partner with related businesses: Collaborate with real estate agents, interior designers, property developers, and other professionals in the real estate industry. Offer your services as a value-added component of their offerings, such as providing photography services for their property listings or collaborating on marketing campaigns.

Continuous Learning And Professional Development

Stay updated with industry trends: Keep abreast of the latest trends and advancements in real estate photography. Stay informed about new techniques, equipment, software, and editing styles to continually improve the quality of your work and stay ahead of the competition.

Invest in professional development: Attend workshops, seminars, and conferences related to real estate photography. Participate in online courses or webinars to enhance your skills in photography, post-processing, and business management. Continuous learning and improvement contribute to your professional growth and help you deliver exceptional results to your clients.

By actively managing and growing your real estate photography LLC through strategies such as building a portfolio, setting competitive pricing, acquiring clients, expanding services, and investing in professional development, you can establish a strong presence in the market and create opportunities for sustainable growth and success.

Summary – The Benefits And Steps To Forming An LLC For A Real Estate Photography Business

Starting a real estate photography business as an LLC offers numerous benefits. It provides personal liability protection, separates personal and business finances, and offers flexibility in management and taxation.

Here’s a recap of the steps involved in forming an LLC for your real estate photography business:

1. Understand the basics of an LLC, its key features, and how it differs from other business structures.
2. Research and choose a unique business name, and check its availability.
3. Determine the operating structure and management of the LLC.
4. Prepare and file the Articles of Organization with the appropriate state authority.
5. Create an LLC operating agreement to establish guidelines for your business.
6. Obtain any necessary licenses and permits required for operating your real estate photography business.
7. Obtain an Employer Identification Number (EIN) from the IRS.
8. Open a business bank account to separate personal and business finances.
9. Obtain appropriate business insurance coverage to protect your business from potential risks and liabilities.

Encouragement To Take Action And Pursue Entrepreneurship In The Industry

Starting your own real estate photography business as an LLC is an exciting opportunity to turn your passion for photography into a profitable venture. With the right mindset, dedication, and strategic planning, you can carve a niche for yourself in the industry.

Embrace the benefits of entrepreneurship, such as the freedom to set your own schedule, choose your clients, and control your business’s growth.

Know that success in the real estate photography industry requires not only technical skills but also business acumen, effective marketing, and exceptional customer service. Stay informed about industry trends, continuously improve your craft, and adapt to evolving client needs.

Take action today and embark on your journey as a real estate photography entrepreneur. With determination, perseverance, and a commitment to excellence, you can build a thriving and fulfilling business in this dynamic and visually captivating industry.

Best wishes on your entrepreneurial journey in the world of real estate photography!

Frequently Asked Questions (Faqs) About Starting A Real Estate Photography Business

What Equipment Do I Need To Start A Real Estate Photography Business?

To start, you will need a DSLR or mirrorless camera, wide-angle lens, tripod, external flash or lighting equipment, and editing software.

What Is The Cost Of Starting A Real Estate Photography Business?

The cost of starting a real estate photography business will vary depending on your location, the type of gear you purchase, and the services you offer. However, you can expect to spend at least a few thousand dollars to get started.

What Are The Most Important Skills For A Real Estate Photographer?

• The most important skills for a real estate photographer are:
• A keen eye for composition
• The ability to use natural and artificial light effectively
• The ability to edit photos to bring out the best in a property
• The ability to work well with real estate agents and clients 

Do I Need Any Photography Experience Or Training To Start A Real Estate Photography Business?

While having prior photography experience is beneficial, it is not mandatory. You can enhance your skills through practice, online tutorials, workshops, or photography courses.

How Much Should I Charge For My Real Estate Photography Services?

Pricing varies based on factors like location, property size, additional services provided, and your experience level. Research local market rates and consider your expenses when determining your prices.

Do I Need A License Or Permit To Operate A Real Estate Photography Business?

Licensing requirements vary depending on your location. Check with your local government or small business administration to determine if any permits or licenses are necessary.

Should I Offer Additional Services Like Virtual Tours Or Drone Photography?

Offering additional services can help you stand out and attract more clients. Virtual tours and drone photography are popular options that can add value to your business.

How Do I Find Clients For My Real Estate Photography Business?

Network with real estate agents, attend industry events, create a professional website and online portfolio, utilize social media, and consider partnerships with related businesses.

How Can I Differentiate Myself From Other Real Estate Photographers In My Area?

Focus on delivering high-quality photos, providing exceptional customer service, offering unique services or packages, and showcasing your expertise through a well-curated portfolio.

Do I Need Insurance For My Real Estate Photography Business?

Business insurance is highly recommended to protect your equipment, cover liability issues, and provide peace of mind in case of unforeseen circumstances.

What Should I Include In My Client Contracts And Agreements?

Client contracts should outline the scope of work, pricing, delivery timelines, usage rights, cancellation policies, and any additional terms and conditions to ensure a clear understanding between you and your clients.

How Can I Continue To Improve My Skills As A Real Estate Photographer?

Continual learning is essential. Attend workshops, join photography communities, follow industry blogs, and experiment with new techniques and technologies to enhance your skills and stay up to date with industry trends.

What Is The Best Way To Market My Real Estate Photography Business?

There are a number of ways to market your real estate photography business, including:

• Creating a website and social media profiles
• Networking with real estate agents
• Attending real estate industry events
• Offering free or discounted shoots to attract new clients

How Much Do Real Estate Photographers Charge?

The rates for real estate photography vary depending on your location, the type of gear you use, and the services you offer. However, you can expect to charge anywhere from $100 to $500 per shoot.

What Are The Trends In Real Estate Photography?

Some of the latest trends in real estate photography include:

• Using drone photography to capture aerial views of properties
• Offering virtual staging services to make properties look more appealing
• Using HDR photography to capture a wider dynamic range of light
• Using panoramic photography to create immersive images of properties

What Are The Challenges Of Starting A Real Estate Photography Business?

Some of the challenges of starting a real estate photography business include:

• Finding clients
• Marketing your business
• Staying up-to-date on the latest photography techniques
• Dealing with the competition

How Can I Get Certified As A Real Estate Photographer?

There are a number of real estate photography certification programs available. It is important to note that the availability and details of certification programs may vary over time. Therefore, it is always a good idea to research and verify the current offerings and requirements of any certification program you are interested in pursuing.

What Are The Benefits Of Being A Member Of A Professional Association?

There are a number of benefits to being a member of a professional association, including:

• Networking opportunities with other photographers
• Access to educational resources
• Industry discounts
• Increased credibility with potential clients

What Are Some Additional Services I Can Offer To Attract More Clients?

In addition to real estate photography, you can also offer additional services, such as:

• Virtual staging
• Drone photography
• Videography
• Interior design
• Home staging

What Is The Future Of Real Estate Photography?

The future of real estate photography is bright. As the real estate market continues to grow, the demand for high-quality real estate photography will also grow. In addition, the rise of new technologies, such as virtual staging and drone photography, will continue to revolutionize the real estate photography industry.

Know that while these FAQs provide general guidance, it is important to conduct thorough research and seek professional advice specific to your location and circumstances when starting your real estate photography business.